On December 20th, Xperience Fitness Suamico opened its doors. We watched this location develop from a pile of gravel, to Suamico’s premier fitness destination. We previously developed the Xperience Fitness – Be Unstoppable branding which was communicated through digital, television and outdoor media in Northeast & Southeast Wisconsin as well as the Minneapolis/St. Paul areas.
As part of the continued brand elevation of Xperience Fitness – Be Unstoppable, we focused on environmental branding in Suamico first. This ensures that no matter where members go in the gym, they are always motivated and supported on on their unstoppable journey. Well, maybe not everywhere. You’re supposed to keep your eyes closed in the tanning booth!
Even as you’re about to walk out, you’re reminded that you’re leaving stronger than when you came and encouraged to come back for more!
We’re so happy to be a part of Xperience’s growth in Northeast Wisconsin and can’t wait to roll out this environmental branding to other Xperience gym locations in the future. Xperience Fitness is passionate about helping their members meet their fitness goals, and BRING is passionate about elevating brands. You can read our full Xperience Fitness case study here.