New Web Design With a Bit of Extra Pep and Pizzazz
Our new Pep’s 62 web design is guaranteed to make your mouth water. The website features all six frozen pizzas on a fun and interactive platform.
This heritage brand was founded in 1962. In the process of the design it was important to Pep’s 62 that they continue to respect their history, while continuing to push their brand forward. This new design embodies the brand’s valued traditions with a modern spin and engaging design.
Our Web Solutions Manager, Amber, led this project and shared
“I LOVE pizza. Love it. So having the opportunity to design and develop this amazing pizza website for Pep’s took me straight to my joy zone.”
Going Back to Our Wisconsin Roots – Web Design for GLC Agronomy
Our latest web design was created for GLC Minerals Agronomy Division. We loved working with this brand because their product directly fed into the support of local farms. GLC produces minerals to farms that are applied to soil to support the yield and quality of crops.
On a farm there needs to be balance and unity. Similarly, these same qualities are reflected within our new web design. With the redesign we were able to enhance navigation and strengthen their brand image. Organization and concise communication were key factors within this design.
It was important that this site was produced quickly before the peak of application season. In Spring, farmers use GLC’s products to ensure a successful harvest. We are thankful to have played a part in the growth of this brand and we look forward to continue to watch them blossom in the future. The new website was promoted to farmers through a digital display campaign to elevate the GLC Minerals brand and increase web traffic.
Our Web Solutions Manager, Amber, said,
“I’m so pleased with how the GLC Agronomy project turned out! It was fun working with the team at Great Lakes Calcium and I enjoyed assisting them in better communicating their product benefits.”
To celebrate 25 years of challenging beer drinkers to “taste beyond their boundaries.” Hinterland owner, Bill Tressler and Brewmaster, Joe Karls put their heads together to come up with a complete line of anniversary beers with their usual twist.
Whether it’s intriguing names like “Jamaican Haze” or “For Fruit Sake,” or a crazy recipe idea like “What would happen if we put 1,200 paczki donuts into our imperial stout?” – after 25 years Hinterland hasn’t stopped exploring or having fun.
For the new can packaging design, logos and social media videos, Hinterland turned to BRING Studios. ” BRING had come up with the ‘Taste beyond your Boundaries’ messaging to communicate our brand,” said Tressler. “They also created our website– so when it came to the new beers, they really understood where we’ve been and where we’re going, by sharing that sense of adventure.”
A series of beers will be released throughout the year. Keep up with the new brews at Hinterlandbeer.com or through their social media channels.
2019 Website Development Projects by BRING
2019 was complete with a wide range of website development projects. Our digital marketing team has remained busy for the entire year, these are some of our favorite projects.
TourGuide Rentals’ Website Rocks the Show!
TourGuide Rentals provides best-in-class wireless audio technology rentals and on-site services for events, trade shows, facility tours and more. Headquartered in Green Bay, Wisconsin but delivering audio equipment, on-time, with support, nationwide.
There is so much to love about this website development project. From the bright colors and fun dialog, to the charming animations and engaging product quiz. This website design makes the customer not only part of the process but highlights them as the hero/rockstar! BRING contributed to this project through website design and development, content creation, and product photography.
Meet The Bondi Hunter
Mark Hunter is one of the leading surf photographers on Bondi Beach in Sydney Australia. He has shot some of the world’s top surfers in Australia and on assignment in Southeast Asia. His photos have been published in world surf magazines.
In addition to a logo rebrand, we delivered a website that stylistically communicates Mark’s expertise and showcases his photography work of surf and fashion photography, as well as portrait photography.
Hobart is Growing!
We are proud to have had the opportunity to work with the Village of Hobart on an update of their website buildinhobart.com. The site is dedicated to the growing nature of Hobart’s two districts, The Centennial Centre at Hobart and The Southeast Hobart Business Park. We call attention to the many benefits of developing in the Hobart community and share data and information regarding infrastructure and governmental support.
Advoca Dental: An Alternative to the DSO is Finally Here
Advoca Dental is the brainchild of two Oral Surgeons from the Green Bay area who saw a need to help dentists transition out of their practices (or young dentists into practices), while still maintaining the patient-first integrity. We developed a branded theme that can grow with the Advoca network as they expand and add more practices.
Bring Was Honored to Green Bay Give Back in 2019
BRING had the privilege of donating to several non-profit organizations in 2019 through the development of websites and videos.
Walk to Mary
Walk to Mary is a 21-mile pilgrimage from St. Joseph in DePere to Our Lady of Good Help – Marian Shrine in Champion, WI. BRING worked with the program director to completely rebuild their website with language translations, event info, and a customized registration and fee collection process.
With the help of the new website, Walk to Mary attracted 1,933 pilgrims this year.
BRING donated a new website, videos, rack cards, posters and billboard designs for The Gallerie of Shoppes event, being held on November 2, 2019.
The Gallerie of Shoppes is an annual PEO event that brings stores from outside of the Northeast Wisconsin area into one Green Bay location for one weekend a year. You will find boutique, fashion, and hand-crafted shops from Door County charm to the urban distinction found in Milwaukee and the like. Proceeds from the event are given as scholarships to women returning to school.
BRING developed a new website for The Pals Program which matches children, 3 and older, who are referred by Child Protective Services with and adult volunteer, couple, or family. The adults serve as mentors and positive role models for the children in Brown County. Friends of PALS is an organization created to raise, manage, and distribute funds or in-kind donations specifically to help meet the needs of Brown County Health & Human Services Children, Youth and Families, after governmental policy changes restricted the government program from doing so, itself.
How does video add value to your digital presence?
Using video to add value to your company online.
In today’s culture, people are busy. If you want to catch their attention you have to be engaging and you have to be fast. BRING Studios offers the perfect video solution to quickly convey your message.
This means you are creating and sharing content that people care about or enjoy. Whether it strikes a sensitive chord or tickles their funny bone – an engaging video keeps the attention of the viewer through to the end.
People don’t have time to read all of the details necessary to give an emotive account of the message you are trying to communicate. Video allows us to overlap imagery with audio to create a feeling while simultaneously presenting your content.
Video generates 3x as many monthly visitors to a website as other content
Visitors spend 88% more time on a website that includes video
Organic traffic from search engines increases by 157%
Consumers are 46% more likely to seek information about a product or service after seeing in an online video
Consumers are 85% more likely to buy after watching a product video
52% more confidence in their online purchase
— Matt Aunger B2C BRANDVIEWS
That’s impressive, but it’s not just about having a video on your website or on social media – it’s about knowing the right type of video for your audience. Understanding who visits your business online, where they visit you, and for what purposes, help to drive the type of video content you should invest in.
Let’s say you are a dentist whose patients are typically referrals or find you online through search. Using video, you can take that opportunity to talk about your patient care philosophy. Dental services are high anxiety to begin with so each of the oral surgeons at Bay Oral Surgery & Implant Center have a welcome video on their bio page to help their patients feel comfortable with them as doctors and with their ability to successfully perform their surgery.
Emotion can also be communicated through product videos. As shown in the product videos BRING developed for August Haven, that delivered the style and emotion of a lifstyle brand through artistic and aspirational imagery.
BRING Studios can help you determine the best type of video to showcase your brand, product or services and then execute your on-brand video to perfection!
BRING is the Architect in New Website for Somerville!
Somerville Architects and Engineers is one of the most respected design, architecture and engineering firms in the Midwest, responsible for many of the iconic buildings, churches, venues and stadiums in the region, including legendary Lambeau Field. So when the tables turned and Somerville became the client and BRING the designer, the expectations were high.
David Richards, BRING Principal and Director of Creative Solutions, explains, “We started with concepts, layouts and designs which Somerville brought to us. From there, we took the foundation of this project and successfully built a website that matched Somerville’s philosophy of Design Matters.”
The website for this design-focused architecture and engineering firm features stunning photo galleries, filterable portfolios, and custom photography and video elements.
“We captured a lot of interview sessions and collaborative meetings in video and photography for the website. The site is meant to display Somerville’s culture and personality as much as its project portfolio,” stated Tyler Gerhartz, BRING’s Video Solutions Manager.
Learn more about Somerville, its culture and explore their vast portfolio of projects here.
BRING supports Walk To Mary with new website!
BRING launches new website for Walk to Mary.
BRING has spent the last couple of months working with Walk to Mary, a local group, who started a pilgrimage from The Shrine of St Joseph in De Pere to the National Shrine of Our Lady of Good Help in Champion, WI. (America’s only Church-approved Marian apparition site.) Each year, in early May, thousands of followers partake in the 21-mile pilgrimage through Green Bay to Champion. The organizers selected BRING to rebuild the website from scratch and elevate the content and user experience to reflect this now international event.
The new site includes multi-lingual translations for international visitors, as well as streamlined route information, including interactive maps and redesigned registration portals. Videos communicating the importance of Walk to Mary and some of the miracles that have been experienced after the walk will also be available on the site.
“We are proud to support the annual pilgrimage to the Holy Shrine in Champion,” stated Amber Rockey, BRING’s Digital Solutions Manager. “The organizers have worked hard to successfully grow the event each year and it was our job to create a new website to further advance participation.”
The new website can be found here. Registration starts on February 11 and this year’s Walk to Mary will be held on Saturday, May 4th, 2019.
Walk to Mary Website
Custom Registration Form
Interactive Route Map
XPerience Branding from the Inside Out
XPerience Branding from the Inside Out
If you want your customers to connect with your brand, where do you begin? In the rush to launch an external brand campaign (and generate sales) the most logical starting point, internal branding is often overlooked.
Why does this matter? From an internal communications standpoint, studies have proven that employees who are connected with their company perform better and report greater job satisfaction. Any sales driven organization certainly benefits from motivated, happy employees. But internal branding can relay your unique value proposition far outside the walls of your business.
By developing a robust internal branding strategy, you can create brand evangelists at every level of your organization and multiply your brand’s reach exponentially. When your staff is “All In” your customers are sure to follow. It’s the power of contagious branding and shared enthusiasm.
We recently helped rebrand Xperience Fitness with a “brand promise” that employees could own and rally behind. Once the brand promise was established we then created a “Brand Mantra Book” that included an employee pledge to “Go All In!” The books accomplished three key goals: education, motivation, and affirmation for the entire organization.
The Brand Mantra Book clearly defines the company’s brand promise to go “All In” for outstanding customer experiences. The book also spells out goals and expectations for employees by elaborating on the meaning of the brand promise.
The book challenges employees to “Stretch Further” and to “Go Outside Your Comfort Zone” to reach their full potential. The positive messages also instill the confidence that Xperience Fitness has in its staff to provide the highest standards of customer service.
By setting the bar high, Xperience Fitness affirms its belief in the strength of its employees and the contributions that each one is capable of making. The book also promotes inclusivity by inviting “Everybody In” to create a supportive community.
To further engage employees, we also shot a “Mantra Video” of staff sharing their passion and belief in the “All In” battle cry. The new materials were shared at a special Xperience Fitness event to re-energize thinking and elevate the member experience
What may seem like a minor detail in your overall brand strategy can actually have a huge impact on the success of your campaigns. After all, how can you expect your team to deliver the brand promise unless it is first clearly defined and communicated?
BRING has over 20 years of branding experience with local, regional and national clients. Talk to us about how to get your staff on board to become passionate storytellers and your biggest ambassadors.
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