When Century Drill wanted a BRAND-LED video that told their unique story of “making things the way they used to be made” they turned to BRING studios. Why? Because as they said “Not many video production companies understand branding quite like you do”
From New York to Chicago to Green Bay, the Century Tool brand story has never wavered from its commitment to quality. (A word that’s easily thrown around) Century wanted to demonstrate the process they take to make better power tool accessories through stronger metal compounds, non-compromising manufacturing techniques and incessant QC testing. In addition to quality, Century offers the trade and consumers one of the broadest product lines on the market- demonstrated by their “blue wall” of products and many hardware stores. Finally, by focussing solely on power tool accessories and not the power tools or tool boxes or other other products, Century could perfect their craft and become the go-to brand for many professional builders and mechanics.
BRING Studios worked with the client to create the Century Tools brand video to be used for sales presentations. From initial scripting to production on location in Wisconsin, Minnesota and at BRING Studios, the video gives customers a clear understanding of the Century Brand and their superior products.